TruAura
We have provided French-langauge translation for product packaging to TruAura, a dynamic young brand that has introduced 25 SKUs and generated 600% growth quarter over quarter since its inception [...]
#beauty20 Awards
We are pleased to share with everyone that one of our clients was named BEST BEAUTY STARTUP online 2018 by #beauty20 Awards. Congratulations COTARDE! The #beauty 2.0 Awards was initiated in 2013 [...]
The case of a geo-specific beauty brand name: necessary or not?
The skincare brand Olay originated in South Africa in the early 1950s. Invented by an ex-Unilever employee, the original product went by the name of Oil of Olay, chosen as a spin on its key [...]
Beauty acronyms in English
It’s time for another treat! Check out this short glossary of commonly used beauty acronyms in English: English Glossary of Beauty Acronyms from Agnes Meilhac
MEET OUR CLIENT: Skyn ICELAND
It will be hard to find another client with a mantra more in tune with our beliefs. Skyn Iceland’s genesis and purpose are so much like our own that we feel a particular kinship with their [...]
MEET OUR CLIENT: Alpeor Skincare from Switzerland
Founded at the heart of the Swiss Alps, Alpeor proudly asserts its origins and values with high-tech formulas incorporating exclusive botanical complexes. Given its scientific use of rare Alpine [...]
MEET OUR CLIENT: Vivescence
Beautyterm is proud to be working with the exclusive Swiss brand Vivescence. Believing that the secret to effective anti-aging skin care lies in the multiplicity and variety of its action on skin [...]
MEET OUR CLIENT: Château Berger
Beautyterm is happy to announce that we have been working with Château Berger in Marseille. The luxury spa and thalassotherapy center is located on the Corniche Kennedy, a short walk from the [...]
