We have provided French-langauge translation for product packaging to TruAura, a dynamic young brand that has introduced 25 SKUs and generated 600% growth quarter over quarter since its inception [...]
Consistent upticks in lipstick sales during times of economic austerity have been historically ascribed to women’s lasting need to look for a pick-me-up in the form of low-cost cosmetic product. [...]
Oui the People is an Indie brand that has been basking in a surge of well-deserved attention. It was in fact recently named by the online research firm Spate as one of the top-searched [...]
Transcreation is a combination of translation and copywriting best suited for marketing and advertising copy. Emotive and intended to trigger a reaction from the target audience, it uses [...]
As we battle the Coronavirus pandemic, many of us are concerned about their immediate and more distant future. Translators, copywriters and most corporate language professionals in general are [...]
Depending on the target language, a translated document invariably comes out longer or shorter than the original source copy. This phenomenon in translation is referred to as expansion and [...]
As a small, niche company with a narrow specialty field we’ve often asked ourselves the question: what kind of a business would be our ideal partner? Big or small? Clearly our interests lie with [...]
Beautyterm Beautélogie LLC takes on both translation and transcreation projects in nearly all of its language combinations. Below is a broad-strokes comparison intended to help decide which of [...]