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Depending on the target language, a translated document invariably comes out longer or shorter than the original source copy. This phenomenon in translation is referred to as expansion and [...]

Beautyterm Beautélogie LLC takes on both translation and transcreation projects in nearly all of its language combinations. Below is a broad-strokes comparison intended to help decide which of [...]

Empowerment marketing took the world of advertising by storm when, instead of simply pointing out inadequacy to create a need for a product, it showed that we can sell that same product in ways [...]

The one-of-a-kind Tracey Ullman as massage therapist in the Tracey Ullman show.  Have a laugh! Laughter is the international language! Tracey Ullman’s Show – Massage from [...]

The skincare brand Olay originated in South Africa in the early 1950s.  Invented by an ex-Unilever employee, the original product went by the name of Oil of Olay, chosen as a spin on its key [...]

It will be hard to find another client with a mantra more in tune with our beliefs.  Skyn Iceland’s genesis and purpose are so much like our own that we feel a particular kinship with their [...]

If you want to find out why Beautyterm Beautélogie stands out from other language services providers, click on the link below to view our presentation on SlideShare…  Beautyterm – [...]

Pharmagora is a professional tradeshow held annually in Paris and catering to pharmacists and the pharmacy business.  The show’s 400 or so exhibitors are all important partners that pharmacy [...]